Branding case studies

Heritas Capital Management
Expressing true purpose

CrimsonLogic – A member of the PSA Group
Simpler trade with smarter tech

Golden Equator Group
Building the future through capital and community

Sentosa Leisure Management
Branding Sentosa’s unique light show by the sea

Singapore Symphony Orchestra
Hitting the right note

NUS Advance ID
Nurturing a vibrant research network

WEO Corporation
At the leading edge of optics

Allium Healthcare
Reinventing the finest in eldercare

Teehai Chem
Branding transformative supply chain solutions

Magnum Spirits & Wines
Reimagining wines, spirits and gifts

Mee Mee Optics
Creating an ‘eye health’ brand

G.K. Goh Holdings
Revitalising a reputable investment company

Epson
Creating greater relevance

Jurong Health
Breathing new life into healthcare

TES
Making an IT recycling brand worthy of its global stature

HCA Hospice Care
Boosting awareness and busting myths

TEE Infrastructure
Creating a world of capabilities

ST Engineering
Making evaporative cooling cool